The First Next Thing to Building A Better Business



Action Is Required for Building Anything


It doesn’t matter if we are building a home, a business or a life…they all require physical action. Planning is critical but not enough.

At a lunch meeting with my financial assistant (my sister) earlier this week we were discussing what is needed to move closer to achieving the company’s goals. This conversation confirmed what I already knew. By nature, I am a planner, a dreamer and a recovering perfectionist. I have lots of ideas and plans, all great ones too, no doubt. 😊 But it takes more than just plans.

The necessary thing needed to build the business, just like a building, is action. You can’t live in a blueprint. The same is true for a business. You have to move beyond planning. You have to do the first next thing.

When doing a construction project, I understand the order of the process – to start, proceed and finish. I asked myself why the physical construction comes naturally but I struggle with building a business. I have come up with a few reasons for this:

  • It’s hard for me to delegate – I know that I suck at it. People who know me know that I suck at it. This leaves me with two options; do everything myself and do less or share the shovels. I listened to a Story Brand podcast a few days ago that pointed out that successful entrepreneurs don’t try to do everything by themselves.

  • I have a broken people meter – I was thinking about the discussion with my sister and came to the realization that part of the delegation problem is that my people meter is broke or maybe I just don’t have one. So, I need to incorporate the help of people who have good people meters into the process of finding the right people to delegate to.


  • My “to do list” is too long and I like lists – When the list of things that need to be done is too long we become overwhelmed. Being pulled in so many different directions leads to confusion and causes a lack of clarity. Trying to spin too many plates doesn’t move things forward it just makes us dizzy. Trying to do too many things causes chaos. I don’t have the time to do everything on my list. We need a plan for this but if things are going to change there needs to be some action.
  • Recovering perfectionist – Finding the separation between perfection and excellence is tricky. This is a very fine line. Having been a perfectionist for years it is difficult to not cross back into perfection. Perfection causes inaction. It slows down all the processes and makes it difficult to leave the planning and start the doing.


Moving forward with the first next step I must narrowly clarify excellent delegation.


Just like I can’t drive more than one nail at a time when doing physical construction, the same is true when building a business or a life. If I don’t quit trying to perfect the plans and start swinging the hammer I will never get anything built.

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