But It’s Not A Good Business Plan
At the risk of sounding like (or writing like) a broken record I want to discuss the big issue of promising to do more than we can. I have written about this on several occasions focusing on different aspects of this struggle.
Five Ways to Stop Over Promising and Under Delivering
How to Create Realistic Expectations for Customers – Part 1
Honesty Is the Best Policy – I Don’t Care How Hard It Is
I may be overly optimistic, but in my experiences most of the professionals that I work with and/or associate with are driven by a selfless desire to help others. This doesn’t mean that there aren’t selfish people out there, but I believe they are the minority.
The problem arises when overly zealous unachievable statements are made and then not followed through.
Much of the time the over promising is encouraged by the person receiving the promise. I know when given an answer that wasn’t what they wanted; customers have pushed me into saying things that I knew weren’t possible. I let them do this because I wanted to help them realize their dream.
I have done the same thing to my suppliers and subcontractors. When trying to achieve a schedule, I urged them to give me answers that both them and I knew they couldn’t meet. This isn’t right or fair to anyone involved.
I have been dealing with this ‘over promising’ issue a lot lately. It was echoed this past week when I listened to a Michael Hyatt podcast about “How to Delegate Even If You Don’t Have a Team”. It encouraged me to not give up on shoveling this particular mountain.
How do we solve this problem?
First thing is to figure out what works best for you. This may be the hardest part…I know it is for me. Not every idea or plan is going to fit your needs. We are all different and this means our systems will be too. I’ve tried different things and give up when they don’t work immediately. The most important thing is to persist.



When we attempt to help everybody, we really don’t do a good job of helping anybody.
We can have the best intentions when we say yes, but “The road to hell is paved with good intentions.” Unaccomplished good intentions are not the best way for us to truly serve others well.

